Capturing the Future of B2B Marketing
Agility Films created the official highlights video for the B2B Content Marketing Summit 2025, capturing key moments, energy, and insight from this leading industry event.
The Brief
The B2B Content Marketing Summit 2025 brought together marketing leaders, strategists, and content creators for a day of insights, innovation, and industry-leading conversations. Agility Films partnered with The Content Marketing Association to create the official event highlights video, capturing the energy and expertise that shaped the day.
The Objective
The highlights video needed to:
- Capture the atmosphere and momentum of the summit.
- Showcase keynote speakers, breakout sessions, and networking moments.
- Create a compelling post-event asset that would reflect the value of the summit and support future marketing efforts.
The Work
We filmed across the full day of the event — from morning keynotes and expert panels to breakout workshops and informal networking. With a focus on energy and storytelling, we combined dynamic event footage, soundbites, and branded motion graphics to craft a sleek, professional highlights video that reflected the event’s tone and ambition.
The Outcome
The final video offered a vibrant, fast-paced snapshot of the summit, reinforcing the event’s reputation as a must-attend for B2B marketers. Shared across digital platforms and by event partners, the film became a valuable marketing asset for future editions and a compelling showcase of the ideas and individuals shaping the B2B content landscape.
Digital Marketing
The highlights video was delivered in multiple formats and optimised for social media, website, and email campaign use. It was featured on the event’s LinkedIn page and distributed through partner channels, extending its reach well beyond the day itself. With a mobile-friendly format, the video gained excellent engagement across platforms – reinforcing the summit’s message and increasing visibility for future events.
